Alienina is the brand set up by Eliana Venier, the New York-based Italian with a background firmly rooted in fashion. Her eco-sustainable ornaments project came out of a desire to breathe new life and function into an array of disused materials, such as nylon rope, fabrics from old sun blinds, rubber pipes, belts, cables and scraps of jute. Far-removed from fast-changing fads yet entirely contemporary at the same time, Alienina makes beautiful jewelry that enhances femininity and expresses an outlook that stands out from the crowd.