Push-up braYOOX Collection: Spring-Summer

With its lines Moschino, Moschino Cheap and Chic and Moschino Jeans, the brand is a perfect example of a creative spirit that manages to blend irony and open-mindedness. In addition to style, trends, and elegance, Moschino uses clothing to speak about the social issues that have always interested the brand's founder: human rights, pacifism, ecology, and the breaking of conventions in a continual "battle against the obvious". Since Franco Moschino's passing in 1994, Rossella Jardini has been Moschino's Creative Director and responsible for the brand's image and style; gathering together the founder's "creative testimony", she has kept his philosophy and aesthetic alive and flourishing.