GIFT GUIDE BAGS SHOES JEWELLERY & ACCESSORIES KNITWEAR HOMEWEAR CLOTHING UNDER €150 FOR HER FOR HIM FOR KIDS Clothing Shoes Bags & Accessories VIEW ALL LATEST ARRIVALS THIS WEEK TOP DESIGNERS UNIQUE FINDS BALENCIAGA BALLY BALMAIN BRUNELLO CUCINELLI DOLCE&GABBANA DSQUARED2 GIORGIO ARMANI GIVENCHY GUCCI ISABEL MARANT JIL SANDER MAISON MARGIELA MARNI MCQUEEN MONCLER MOSCHINO RICK OWENS STELLA MCCARTNEY VALENTINO GARAVANI VERSACE VIEW ALL DESIGNERS VIEW ALL DESIGNERS Dresses Jumpers and Sweatshirts Shirts Jeans and Denim Skirts Trousers T-Shirts and Tops Jackets Trench coats Coats Suits and Blazers VIEW ALL New Arrivals OFFERS Sneakers Sandals Courts Ballet flats Loafers Espadrilles Ankle boots Laced shoes Mules and clogs Boots VIEW ALL New Arrivals OFFERS Bags Rucksacks Wallets Cardholders Eyewear Jewellery Belts Hats Scarves and foulards Luggage Watches VIEW ALL New Arrivals OFFERS DISCOVER MORE Clothing Shoes Bags & Accessories VIEW ALL NEW REDUCTIONS BEST DEALS VIEW ALL LOW STOCK TOP DESIGNERS HIGHEST DISCOUNTS GIFT GUIDE BAGS SHOES JEWELLERY & ACCESSORIES KNITWEAR HOMEWEAR CLOTHING UNDER €150 FOR HER FOR HIM FOR KIDS

LEVI'S

Levi Strauss & Co. was founded in the US in 1853 by Levi Strauss, an immigrant originally from Bavaria. Although Levi Strauss produced resistant work trousers, modern jeans did not appear until the '20s. Levi’s, the company’s main brand, was invented in 1873, and eventually would include the legendary 501 jeans. In 2007 Levi’s made its entry into the organic cotton market, introducing a new line made with 100% certified organic cotton with the trademark “Levi’s®Eco”. Items feature coconut and non-galvanised metal buttons and finishing with natural products. The line’s production process has received “EKO Sustainable Textile” certification from the Control Union Certification.