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Taking care of the planet is the simplest way to honour it: this Earth Day, we want to show our support with designers and brands that, like us, believe in innovation and a responsible lifestyle.

Grow your own herbs and shop at food markets for local produce.

Louise Jackson Owner & Designer of the The Jacksons

Save energy: turn off your electronic devices while you are not using them.

Juan Manuel Pousibet Sales Manager at Parafina

Don’t buy fast, buy what you can love.

Annemarie Keizers Creative Director & Designer at pinqponq

Before you shop, think: “Will I wear this at least 30 times?” Question who made it, what is it made from? 

Louise Langkilde Larsen Head of Design at Ninety Percent

Consume water responsibly: turn off the tap when brushing your teeth.

Juan Manuel Pousibet Sales Manager at Parafina

Dressing sustainably means finding ways to integrate social and environmental sustainability.

Silvia Scaramuzza Sustainability Department at Progetto Quid

Fast fashion is as polluting as flights, so buy clothes for life as heirlooms for your children.

Louise Jackson Owner & Designer of the The Jacksons

Before you make a new purchase, imagine the possible combinations with the clothes you already have. The more different outfits you can compose, the more that garment is the right choice!

Emma Dal Cortivo Digital & Communication at Progetto Quid

Buy less, but better. Choose those politicians who understand that sustainability needs to be addressed globally.

Annemarie Keizers Creative Director & Designer at pinqponq

Dressing sustainably means not only caring about how the clothes look on you, but also be aware of the effect of their production on our planet. We are not alone on Earth!

Juan Manuel Pousibet Sales Manager at Parafina

We need to cherish our clothes again. If you are aware of how much work it is to make them, you can have a whole other relationship to your clothes.

Annemarie Keizers Creative Director & Designer at pinqponq

I care about the past, present and future of the clothes we make and their impact on the world.

Louise Langkilde Larsen Head of Design at Ninety Percent

Only if there are good alternatives, people start to consume sustainably. And there we go, we aimed to combine 3 in 1: sustainability, aesthetics and functionality to have a convincing alternative.

Annemarie Keizers Creative Director & Designer at pinqponq

We give jobs to those most at risk of social exclusion in our country, especially women, so they can find a stable working opportunity, formation and career development.

Silvia Scaramuzza Sustainability Department at Progetto Quid

We need to protect our planet. We are the most powerful, intelligent and creative creatures on Earth and, at the same time, the most harmful.

Juan Manuel Pousibet Sales Manager at Parafina

Seeing the poverty of migrant workers forced to leave their villages and families to live in slums in big cities inspired me to set up small groups of artisans working in their native villages.

Louise Jackson Owner & Designer of the The Jacksons

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It’s as simple as changing outfits: dressing responsibly by choosing apparel and accessories produced with a lower environmental impact is just one way to make a difference. Want to try?

HOW WE DO IT

Did you know…

The ECOBOX is developed from a mix of recycled and virgin paper, sourced sustainably in compliance with the Forest Stewardship Council.

The CO2 emissions of Standard Delivery are 6 times less than that of Express Delivery.

In 2009 we created YOOXYGEN, the area dedicated to sustainable fashion and brands that promote positive social and environmental impact.

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