And it is this great social mystification that Rob Pruitt continuously denounces with intense and brutal profundity. He deliberately uses an abundance of every medium, digging between bland contemporary fetishes to rediscover, as a sort of “Indiana Jones” of the world of art, a lost meaning. Repainted Ikea canvases, screen-printed pandas, chrome dinosaurs, therapeutic scribbles, QR codes to websites on political survival, anthropomorphic fridges. All the freedoms conquered by art of the twentieth century, from Dadaism all the way to Pop Art, can now no longer be asserted but rather simply used, as demonstrated with superior craftsmanship by Rob Pruitt. His disenchanted, curated outlook wanders between art, sociology and anthropology, in a multi-faceted vision that gave rise to the
“Migration Moving Blanket, 2018” project, created exclusively for YOOX, in which Pruitt tackles the complex issue of migration as a natural yet social phenomenon
adorning industrially produced blankets with screen-printed geese, known for their exceptional ability to migrate, stylised and transformed into geometric motifs inspired by digital pixels and traditional quilt designs. Unique pieces, each different from the other, as unique as the stories of the people who find themselves having to leave their homeland for other countries, with their baggage of fears and expectations for the future.
MOVING TO CANADA: THE JOURNEY