Zimmermann is an Australian brand founded by sisters Nicky and Simone Zimmermann in 1991. It was inspired by the two sisters’ passion for details, colours and prints, especially florals. Their attention to detail is clearly visible in the brand’s collection of dresses, especially the midi dresses. It is beloved and worn by some of the biggest celebrities and stars around, including Margot Robbie, Kendall Jenner, Beyoncé and Kate Middleton, who made the white Romer day dress iconic.