Liu Jo’s story starts in Carpi, in 1995, with brothers Marco and Vannis Marchi. In just a few years the brand develops and expands its offer to include dresses, accessories and jeans. Liu Jo becomes a lifestyle brand with a clear identity and a clear mission: To celebrate femininity in all its shapes and forms – whether romantic and elegant, dynamic and bold, or with a fondness for comfort, every woman is free to express herself with Liu Jo garments, and release her own uniqueness. Modern fashion proposals but with all the characteristics of Italian style, particularly embodied in the refined and sporty jumpsuits.